Yahoo! Partners with Twitter to Bring Tweets to its Newsfeed

May 20th, 2013|Social Media Marketing|

Yahoo! has announced that it will work with Twitter to include tweets in the site's newsfeed section. Yahoo! has long been a source of news about world events, sports, politics, entertainment and more, and the move seems to show that Twitter is becoming more recognized as an important news source. In a Yahoo! blog post, [...]

Comments Off on Yahoo! Partners with Twitter to Bring Tweets to its Newsfeed

Yahoo Axis

May 27th, 2012|In the News, Online Marketing|

It's a grand, sweeping claim, but Yahoo thinks they've "redefined what it means to surf the web"; specifically in relation to the way we search and browse. At the moment, if I want to search for something, I head to my favourite search engine and then type a few search terms into my search bar. [...]

Comments Off on Yahoo Axis

Breaking Ground at Yahoo! Search

May 21st, 2012|In the News, Online Marketing|

Search engines have come a long way since the days of old school Google and AOL, now we're seeing search trends leaning in the direction of semantic search. Rather than looking at the keywords you're using, search engines are learning to understand what you mean when you use search terms, and what it is you're [...]

Comments Off on Breaking Ground at Yahoo! Search

News Round Up 19th May

May 19th, 2012|In the News|

Facebook is engaging users! After all the concerns that Timeline would suck the interaction out of the experience, data is slowly trickling out that suggests the opposite. Here's a list of the most engaging brands on Facebook, kindly compiled by Mashable. Not surprising, nearly all of the top 5 spots were occupied by food or [...]

Comments Off on News Round Up 19th May

New Friend Request From: The FBI

May 7th, 2012|In the News|

Reports coming from across the pond suggest that the FBI may be the next person to friend you on Facebook; but you won't have any choice in accepting or declining this request. Just as we all got a little more savvy about what information we share and with whom, the FBI has decided they want [...]

Comments Off on New Friend Request From: The FBI

Twitter Leading the Way with IPA

April 20th, 2012|In the News|

How often in the last month has your RSS feed been littered with the news that company x is suing company y because of patent x? Yahoo have done it, and Facebook fought back in the same way. Oracle and Google are at each other's throats about patents. Apple and Samsung are constantly locked in [...]

Comments Off on Twitter Leading the Way with IPA

News Stories you may have Missed…

April 7th, 2012|In the News|

Here's some lovely weekend reading for you: Yahoo has started its downsize by cutting its workforce by 2000, these changes will be felt across the whole company, but will hit the product division hardest. These job losses are expected to save the company $375 million. For those who like to keep up to date with [...]

Comments Off on News Stories you may have Missed…

Saturday Weekly News Round Up

March 17th, 2012|In the News|

Breaking News this week—I got another dog! He’s a terrier mutt from the rescue centre; his name is Kiko, and he is awesome. And on to the SMM and SEO news, which is probably what you expected to find here! SXSW was in full swing this week, and the internet was awash with news, product [...]

Comments Off on Saturday Weekly News Round Up

The Yahoo Vs. Facebook Hubbub

March 16th, 2012|In the News, Social Media Marketing|

Unless you’ve been hiding out under a rock for this past week, you must have seen something about the Yahoo/ Facebook debacle. Just to bring you up to speed, Yahoo is suing Facebook over alleged patent infringement. The short of it is: Yahoo patented social networking. Yes. You read that correctly, as ridiculous as it [...]

Comments Off on The Yahoo Vs. Facebook Hubbub