Facebook Live: What is it, and why should you be using it?

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It’s no secret that video is continuing to surge in popularity. Over 100 million people now watch video online every day, proving that it really is the way that people are choosing to either gather information, or for entertainment. It’s where your audience is. Facebook Live was rolled out to chosen users back in August [...]

Snapchat daily user numbers overtake Twitter

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It’s no secret that self-destructing image and video sharing platform, Snapchat, has encountered some extraordinary growth in recent months, however the latest news indicates that the number of users using the app on a daily basis has eclipsed that of popular micro-blogging site, Twitter. While it’s difficult to compare the two – with Snapchat being [...]

YouTube Now Optimises Results on Time Engaged

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There's been an enormous surge in original content making its way onto YouTube in recent months; the huge networks are even taking a slice of the action by commissioning original TV shows to be broadcast on the new-look tube. YouTube recently announced that they would be adding 60 new channels, and there are companies like Machinima accounting [...]