Successful PPC Campaign Tips for Increased Christmas Sales!

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To make the holidays run a little smoother for your business, follow these successful PPC campaign tips for the best results. Right now, you are probably getting set for Christmas Day – not long to go now. Are you all prepared? Is your search history littered with possible presents for family and [...]

How to Create Keyword-Based Content that Moves People

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There’s no question that keywords are still a relevant part of search engine optimisation. However, the days of keyword stuffing and using keywords to build low-quality, spammy links are long gone. Now, search engines favour high-quality, relevant and helpful content. But, they still use keywords to understand what a piece of content is about and [...]

4 Things to Think about when you Choose SEO Keywords

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Choosing the right keywords can mean the difference between a successful and a not so successful search engine optimisation campaign. The keywords form the basis of your strategy and it could be argued that they are one of the most important parts of a good SEO campaign. When you choose your keywords, there are four [...]

The 4 Essential Elements of SEO

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There’s a lot that comes with search engine optimisation. Many businesses feel overwhelmed at the thought of keyword research, link building, on-site optimisation, content creation, outreach plans, meta information and analytics. But, a good SEO strategy can be condensed into four essential elements. When you use all four of these parts your website will earn [...]