Finding the Right Wrong Words

Online Marketing|

This is a great article by Keri Morgret over at SEOMoz in which she shares her extensively in-depth methods for finding negative keywords for your AdWords campaign. It’s refreshing to see articles written about the importance of negative keywords for once, as a quick mosey around the internet has revealed that their significance in campaigns [...]

Is Wikipedia skewing search results?

In the News, Online Marketing|

A study conducted by Sam Silverwood-Cope over at Intelligent Positioning has revealed something rather interesting about Google search results and Wikipedia. It seems that the two are inseparably enamoured; Google just can’t get enough of Wikipedia’s dashing looks, GSOH and wealth of knowledge. In a study of 1000 random noun searches, Wikipedia came up top [...]