Simple ways to use the Power of Influential People for Marketing

Company News, Email Marketing, Photography, Public Relations (PR), SEO, Social Media Marketing, Video Marketing, Website Design|

You’ve seen big brands use celebrities and pop culture favourites as part of their promotional efforts. In marketing, we call these people “influentials” because they have the power to sway a public to take action. You can use influentials to help you build a social media following, strengthen your online brand, increase sales and accomplish [...]

Why you Should watch Your Competition’s Online Marketing

Company News, Email Marketing, Photography, Public Relations (PR), SEO, Social Media Marketing, Video Marketing, Website Design|

When was the last time you took a serious look at what your competitors are doing online? Keeping an eye on what they are doing can do more than tell you what you’re up against, it can actually help you formulate your own marketing strategy. Of course, you should never copy another company’s marketing strategy. [...]