Successful PPC Campaign Tips for Increased Christmas Sales!

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To make the holidays run a little smoother for your business, follow these successful PPC campaign tips for the best results. Right now, you are probably getting set for Christmas Day – not long to go now. Are you all prepared? Is your search history littered with possible presents for family and [...]

Is your content evergreen?

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Since the penguin Google algorithm update, webmasters everywhere have been educated in the value of producing valuable content. Not because it helps with good SEO, but because it IS good SEO. An often ignored area of content production is evergreen content; it drives inbound links year-round, with little to no upkeep. With this in mind, [...]

Is Wikipedia skewing search results?

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A study conducted by Sam Silverwood-Cope over at Intelligent Positioning has revealed something rather interesting about Google search results and Wikipedia. It seems that the two are inseparably enamoured; Google just can’t get enough of Wikipedia’s dashing looks, GSOH and wealth of knowledge. In a study of 1000 random noun searches, Wikipedia came up top [...]