Pinspire more Purchases with Pinterest

Company News, Email Marketing, Photography, Public Relations (PR), SEO, Social Media Marketing, Video Marketing, Website Design|

Many marketers are reluctant to focus their energy on any platform other than Facebook due to the sheer number of users available as their target audience on the network. However, new research released by bizrate insights suggests that we should possisibly start shifting our focus towards the image sharing site if we want to inspire purchases. Since [...]

Social Media: Should it be a Team Effort?

Company News, Email Marketing, Photography, Public Relations (PR), SEO, Social Media Marketing, Video Marketing, Website Design|

When social media was first introduced to the workplace, it was generally assigned to one person in the marketing department who would tentatively tweet about industry news and company announcements. In short, it was a back burner role, as most companies wanted to "wait and see" if this new-fangled craze would ever take off. Over time [...]

From Social to Anti-Social

Company News, Email Marketing, Photography, Public Relations (PR), SEO, Social Media Marketing, Video Marketing, Website Design|

Reports released last week seem to show that although Facebook user numbers are at an all time high user engagement is slipping. Facebook's aquisition of Instagram could be seen as an attempt to grab a chuck of a thriving community in fear of Facebook losing active memebers and photo uploads. Regardless of speculation over the [...]