6 Fresh Types of Content for your Blog

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This year, why not introduce some new types of content to your blog to give it a refresh? When you use different kinds of content, you can grab your subscribers’ and social media followers’ attention and illustrate concepts in a new way. Some mediums also lend themselves well to specific marketing goals, so you can [...]

Creative ways to Reuse your Blog’s Content

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Your blog is full of valuable content that can be recycled to help you generate even more content and create resources that can be an important part of your content marketing plans. Of course, you can always repost blog posts or go back and share older posts on social media, but you can get [...]

6 Value-Packed Blog Posts you can Use at your Business

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Blogging is an online marketing and content marketing tactic that can help you communicate with your market, portray your message and boost your search rankings. But, the best blog posts are the ones that pack a lot of value so they benefit your readers and help you establish yourself as a thought leader and [...]

6 Things to Check Before you Publish that Blog Post

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There are a few things you need to do before you publish your blog posts so you can ensure they will be valuable to your audience and will support your marketing plan. After you’ve written that draft, use this list to make sure your post is ready to go live on your blog. 1 - [...]

Secret Content can Add that Extra “Something” to your Marketing

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Content Marketing is a tactic that most businesses can use to promote their brand, attract a larger audience and market their products. Secret content, content that only some people have access to or that readers have to sign up to receive, can do a lot for your online marketing.Two Types of Secret ContentThere are [...]

No Blog Traffic? Try These Tips

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Your blog performs best when it generates traffic. More blog traffic means more readers, a more effective channel for reaching your market, better search engine rankings and mores sales, among other benefits. If you are struggling to drive traffic to your blog, these tips can help. You’re likely already using some of these strategies, but [...]

A Quick Guide to Promoting a new Blog

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Your blog becomes more powerful as you gain a loyal audience that reads and responds to your content, explores your site and helps you share your posts. When you launch a new blog, how do you build that readership? Growing a blog audience takes time, consistency and a firm understanding of who you want to [...]

Why Marketers are Relying on Blogs for Social Content

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Blogging as been around for some time now, but recent research shows that marketers are relying heavily on blog posts, and plan to build their blogs even more, for social content purposes. Social content refers to content that is created to be shared through social media channels. Social media content must be relevant to the [...]

6 Features to set your New Blog up for Success

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When you launch a new blog, it’s tempting to publish your first post and then start publicising it right away. But, to really be successful there are six features you should make sure your blog has before you start spreading the word about your new site. These features will help you create a foundation that [...]

Spring Clean your Blog in 5 Days for a Fresh Start

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Spring is in the air, and for many people that means spring cleaning. If your blog is looking a little stale, your content isn’t supporting your marketing efforts or it is just time for a change, revamping your blog doesn’t have to be a drawn-out process. With this guide, you can spring clean your blog [...]