Is confidence in Facebook waning once again?

Company News, Email Marketing, Photography, Public Relations (PR), SEO, Social Media Marketing, Video Marketing, Website Design|

It's been barely 2 weeks since Mark Zuckerberg wooed investors and shareholders with his open and candid interview at the TechCrunch Disrupt Conference, and already Facebook has suffered another set back. After a brief hike in the share price, and what looked hope of recovery, Facebook has once again taken a blow. This time, it's [...]

Should you be measuring ROI on social media?

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ROI and social media is a hot topic at the moment as more and more businesses invest time and resources into the illusive and unpredictable marketing channel. In an online survey carried out by Mzinga and Teradata Aster, it was revealed that an impressive 79% of businesses are using social technologies for business purposes. These [...]