We may be getting in a bit of a festive flurry, but it’s essential to plan ahead to give your business the best chance of success this Christmas. It’s November, which means customers have started their Christmas shopping. The festive period accounts for a huge 40-80% of annual sales making it the best time of year to market your business.
The festive countdown is on – get your business ready with these Christmas marketing ideas!
Here’s how Bigfoot Digital can help your business get the most out of the festive period with our Christmas marketing campaigns:
1) Christmas marketing promotions
Product promotion is essential at Christmas time. Your competitors will be offering money off some of their most popular products. You need to be better. We not only promote your products with seasonal sales, but put them in front of the right people who are likely to make a purchase. Repeat customers, social media followers and organic searchers are the best to target.
Our talented content marketing team will craft engaging Christmas content that promotes the products and services you are looking to sell. Inbound linking will encourage more people to click through and make a purchase.
Think Christmas Day is a time to relax, and shut off from your business? Well, think again. People will be sharing what presents they received with friends on social media. This is your chance to engage with followers about what products bought and received, as well as to wish everyone a very merry Christmas. We will plan your content and schedule it in advance to ensure you never miss out on an opportunity.
3) Christmas email marketing
If you’ve got an email list for customers, then why not send them promotional Christmas offers direct to their inbox? Tell them about Christmas opening times, events, offers and new products. Make sure you are at the front of their minds when shopping for gifts this holiday. We can also add some Christmassy touches to your email template, to ensure your customers remain engaged and connected with your brand.
4) Festive Facebook ads!
If you are looking to generate more sales in the run up to Christmas, then you should consider running some targeted Facebook advertising. We can produce creative and engaging social media adverts that link directly to your website. Viral videos and images tend to produce the most conversions, so these are the best ones to consider when promoting a product or service. Our social media team will drill down into the best demographics to target based on your business and target audiences – interests, search history, gender and age will all come into play.
5) Jazz up your website
Jazz up your website with Christmas messaging. We have a creative design team who are incredibly skilled when it comes to visual messaging. Infographics can be created for your blog. Festive scrolling banners can be adapted in keeping with the season. Whether you’re putting a Santa’s hat on your logo, or want to go all out with funky festive colours, then we can design someone bespoke for your business.
We have several affordable SEO packages available at Bigfoot Digital to help your business in the New Year. Get in touch with a member of the Bigfoot team today for a no obligation quote. Call 01226 720 755.