Social media management takes time, dedication and strategy if you want to do it the right way. It is not something you can just set up and then walk away from; it requires constant dedication and management.   While you will always need to be involved in social media to a high degree, there are […]

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Mobile advertising can be a very effective way to promote your business. We’re constantly using our smartphones and tablets to browse the internet, use social media and even shop, so when you can use these tools to target your market, your ads will be seen by potential customers.   Advertising for mobile is much like […]

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Social media can bring an otherwise normal event to something that reaches a wider audience, helps you build your online presence and contributes to your Internet marketing efforts.   Bringing Facebook, Twitter, Instagram and other social media networks to conferences, product unveils, store openings, sales and other events doesn’t have to be hard. In fact, […]

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Whether you are producing sales spots, how-to videos, product reviews, video blog posts or any other kind of video, one of your goals is likely to get more views. The more people that watch your video, the wider your audience is and the more reach your marketing campaign has.   To get more shares you […]

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It’s not enough to just have a social media following. You need fans that interact with your account, respond to your calls to action and act as brand ambassadors, inspiring their friends to become fans or even customers. There are lots of ways to make sure your social media accounts are effective, but starting with […]

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With so much noise on social media, it’s absolutely imperative that your brand stands out. Whether you use Facebook, Twitter, Pinterest, Instagram or LinkedIn, your market is likely inundated with status updates, photos and content. To avoid blending in and being ignored by your market, add some attention-grabbing tactics to your social media marketing strategy. […]

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