Podcasts aren’t for everyone, but they are a perfect fit for businesses that regularly blog, have a strong following and have valuable information to share that can be highlighted with audio. With a podcast, you can communicate with your market in a new way and even gain more social media followers, as you appeal to […]

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If you are already using a search engine optimisation campaign, you have already done keyword research and are targeting specific words and phrases. So, why should you do more research or reassess your campaign? Businesses, markets and search engines change. To stay competitive, your SEO plans need to change and respond to these changes so […]

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Email marketing is a great tactic that can help you get your business and messages right in front of your market. Once you’ve cultivated an email list, you need to make sure you use it to its fullest potential by crafting the perfect marketing emails that will bring results. Each of your email messages should […]

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Your blog is all set up, looks great and you are posting to it regularly. Now what? The natural next step is to start driving traffic to your posts. More traffic to your blog can lead to more sales, greater brand awareness, loyal customers and other benefits. With so many blogs out there, it’s a […]

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