Bigfoot Digital Marketing Blog

Common SEO Myths: Busted!

Search engine optimisation has all kinds of myths associated with it. Some believe it’s the best way to promote your business online while others don’t think it offers any value. While best practices, tactics, approaches and algorithms are always changing, SEO isn’t going anywhere anytime soon. When ...

New Google Publisher Plugin Make WordPress More Google Friendly

Image source.

If you use WordPress, this is great news: Google has launched a plugin, called Google Publisher Plugin, that makes it easier to integrate Google products into your website. As of now, the plugin is in beta and only supports a few Google products, but it’s probably safe to say ...

10 Essential Things to do Before You Launch Your Website

Image courtesy of David Castillo Dominici/FreeDigitalPotos.net.

Before you launch that new website, there are a few things you should do. In fact, failing to check off these important factors could bring negative consequences. When you launch a new site or blog, you only have one chance to get it right. Many of your new customers or ...

Harnessing the Power of Pinterest for SEO Purposes

The link  at the top of each pin is a do-follow link.

The Pinterest craze made the visually appealing site one of the fastest growing social media sites ever. In just two years, Pinterest gained 10.4 million users. All kinds of brands use Pinterest to share visual posts that send a message and draw users to their site. Pinterest is an excellent tool ...

Invisible ROI

One of the reasons many small businesses are hesitant to invest time and money into social media marketing is due to the difficulty in measuring ROI. Just like SEO, building a social media presence takes time and patience; the results won't be immediately visible. This infographic, produced by Pagemodo, outlines ...

What does it mean to be future-oriented today?

The digital world is moving forward in leaps and bounds. This can be daunting for SMEs just trying to keep up with the crowd, never mind getting ahead of the curve. You’re running a business here, and the digital world is repeatedly pulling the rug out from under you! ...

A likeable Twitter bot?

One news story in particular caught my eye this week. Robert McMillan wrote an article for Wired about a man who created a Twitter bot that people actually like. Back in 2008 Greg Marra created @trackgirl as an experiment to see if she could infiltrate a network of real people; in ...

Facebook and Zynga Join Forces to Take the Web

If you had to guess, which company do you think knows more about you - Facebook or Google? Sure, Google has all of your search data and preferences - but Facebook has all of your social data such as your likes, interactions, check-ins and daily updates. When we're talking about ...

A Guide to Blogging for SEOs

With the penguin update firmly in place, now more than ever, website owners are looking to content creation to supercharge their keywords and boost their link building schemes. If you're able to write content worth linking to, then you're well on your way to gaining free links via social media ...

Top Articles of the Week

I'm trying a new format today, rather than focus solely on news I'm going to mix things up and a bit and share with you some of the best how-to articles I've found on the web in the past week, along with some key trends to watch out for. Starting ...