Bigfoot Digital Marketing Blog

The Surprising New Video Power of Facebook and How to use It

Facebook has just reported that it had 1 billion video views a day in September. In fact, according to Gian Fulgoni, co-founder and executive chairman emeritus at comScore, during August, Facebook boasted about a billion more desktop video views than YouTube!   We normally think of Facebook for sharing links to ...

What to Keep in Mind When it Comes to Mobile Ads

Mobile advertising can be a very effective way to promote your business. We’re constantly using our smartphones and tablets to browse the internet, use social media and even shop, so when you can use these tools to target your market, your ads will be seen by potential customers.   ...

5 Steps to Building a Solid Facebook Page that Brings Results

  A Facebook page is an integral part of almost every social media marketing plan. Facebook has 829 million daily active users, of which almost 82 percent are outside the United States and Canada. There is no question that Facebook has a huge user base that can help you promote your business. &...

How to Bring Social Media to your Next Marketing Event

Social media can bring an otherwise normal event to something that reaches a wider audience, helps you build your online presence and contributes to your Internet marketing efforts.   Bringing Facebook, Twitter, Instagram and other social media networks to conferences, product unveils, store openings, sales and other events doesn’t ...

How to Make your Social Media Fans Love You

It’s not enough to just have a social media following. You need fans that interact with your account, respond to your calls to action and act as brand ambassadors, inspiring their friends to become fans or even customers. There are lots of ways to make sure your social media ...

Simple and Effective ways to Stand out on Social Media

With so much noise on social media, it’s absolutely imperative that your brand stands out. Whether you use Facebook, Twitter, Pinterest, Instagram or LinkedIn, your market is likely inundated with status updates, photos and content. To avoid blending in and being ignored by your market, add some attention-grabbing tactics ...

6 Guiding Social Media Marketing Principles for your Campaigns

Social media marketing is a must in a time where people depend on Facebook, Twitter, Instagram and other sites to communicate with friends, keep up with the news and even shop. Each social media campaign for each business and each set of goals will be different. It’s important to ...

Facebook Media: a New Resource for Marketers

Facebook has announced a new resource, called Facebook Media, that is designed to help marketers find better ways to use the site. Social media marketing can be very effective and when you know how to leverage all the tools available to you, your marketing can be even more successful. What’...

Sure Signs Your Social Media needs a Boost

If you’ve been using social media for a while, you are at risk of falling into one of a few common pitfalls. Many businesses find that they start posting the same kind of content over and over, stop attracting new followers and even that their posts are being ignored. ...

A Checklist for every new Social Media Account you Open

New social media sites are always popping up and the sites that are popular this year may not be as popular next year. But, before you open an account on any new social media site, whether it's new or not, use this checklist to make sure you are setting yourself ...