All kinds of online media and content can contribute to your search engine optimisation plan. The days of relying solely on articles are gone, and businesses that use a variety of content usually earn higher rankings and drive more traffic to their website. Content Marketing Institute included “use owned, paid, and earned media in SEO” […]

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Content marketing requires your business to create original blog posts, articles, videos, ebooks, reports, infographics and other types of content. One challenge many businesses face is not knowing what topics to use for their content marketing plan or even choosing the wrong topics. It’s vital that you choose topics that will help you promote your […]

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There’s a lot that comes with search engine optimisation. Many businesses feel overwhelmed at the thought of keyword research, link building, on-site optimisation, content creation, outreach plans, meta information and analytics. But, a good SEO strategy can be condensed into four essential elements. When you use all four of these parts your website will earn […]

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Facebook has just reported that it had 1 billion video views a day in September. In fact, according to Gian Fulgoni, co-founder and executive chairman emeritus at comScore, during August, Facebook boasted about a billion more desktop video views than YouTube!   We normally think of Facebook for sharing links to content, posting statuses, sharing […]

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Whether you are trying to get more out of your content marketing campaign, want people to share your blog posts or want to turn your website’s copy into a stronger sales tool, good content can get you there.   Several areas of internet marketing, including content marketing, search engine optimisation, social media marketing and even […]

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