Social Media Marketing

5 Steps to a Building a Solid Facebook Page that Brings Results

  A Facebook page is an integral part of almost every social media marketing plan. Facebook has 829 million daily active users, of which almost 82 percent are outside the United States and Canada. There is no question that Facebook has a huge user base that can help you promote your business. &...

How to Bring Social Media to your Next Marketing Event

Social media can bring an otherwise normal event to something that reaches a wider audience, helps you build your online presence and contributes to your Internet marketing efforts.   Bringing Facebook, Twitter, Instagram and other social media networks to conferences, product unveils, store openings, sales and other events doesn’t ...

How to Make your Social Media Fans Love You

It’s not enough to just have a social media following. You need fans that interact with your account, respond to your calls to action and act as brand ambassadors, inspiring their friends to become fans or even customers. There are lots of ways to make sure your social media ...

Simple and Effective ways to Stand out on Social Media

With so much noise on social media, it’s absolutely imperative that your brand stands out. Whether you use Facebook, Twitter, Pinterest, Instagram or LinkedIn, your market is likely inundated with status updates, photos and content. To avoid blending in and being ignored by your market, add some attention-grabbing tactics ...

6 Guiding Social Media Marketing Principles for your Campaigns

Social media marketing is a must in a time where people depend on Facebook, Twitter, Instagram and other sites to communicate with friends, keep up with the news and even shop. Each social media campaign for each business and each set of goals will be different. It’s important to ...

Facebook Media: a New Resource for Marketers

Facebook has announced a new resource, called Facebook Media, that is designed to help marketers find better ways to use the site. Social media marketing can be very effective and when you know how to leverage all the tools available to you, your marketing can be even more successful. What’...

YouTube makes More Sales than other Networks: How to Start Using this Power

New research by Aol Platforms shows that YouTube brings more customer conversions than Facebook, Google+ and other social networks. The report shows that YouTube is a powerful social media tool that brands shouldn't ignore as they strategize to build their customer base. The Study The research used information from 500 million ...

How to Publish Content that Works on LinkedIn

Do you publish content to LinkedIn? Is it tailored for that specific market and working for your business? If you want your content to stand out, attract your market and help you meet your goals, you need to know a few things. LinkedIn Users Read a lot of Content LinkedIn ...

What makes People want to Watch a YouTube Video?

Videos are an excellent way to convey a message and can help you use emotion, images and audio to reach your market in a way few other tools can. The most successful YouTube videos get hundreds of thousands or even millions of views and go viral, creating a buzz about ...

Instagram just Became more Business Friendly

Instagram has unveiled some new tools that will make it much easier to use, and a more valuable marketing tool, for businesses. This social network is one that is very visual and the company reports that it has 200 million monthly active users, 65 percent of which are outside the United States. ...