Videos can make a big impact on your market and online brand, encouraging people to become customers, support your organisation or share your content. They can do things articles and images can’t, since they let you combine audio and video to make a statement and evoke emotion. While videos alone can be very powerful, they […]

Read More

Link building should be an integral part of your search engine optimisation campaign, but you do have to be particular about the kinds of links you build. Search engines pay more attention to quality content and links from relevant sources, so building spammy links in mass won’t help you rank. In fact, this kind of […]

Read More

We hear a lot of advice on what businesses should do with their blog. Things like post consistently, offer value and write high-quality posts are common tips for setting up a blog that supports your marketing plan. What we don’t hear very often is what not to do with a business blog. These kinds of […]

Read More

A new study by Socialbakers proves just how effective videos can be on Facebook. The research found that videos outranked status updates, links and photos in average organic reach and average fan reach. This means that when you post videos to Facebook, you are much more likely to reach a wider audience than if you […]

Read More