Facebook has been testing live video streaming, and now the social media giant has announced that the feature is coming to all mobile users. As of now, anyone in the U.S. can live stream video with the iPhone Facebook app. Facebook says in the coming weeks users around the world will have this ability and […]

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The competition for your audience is higher than ever and this is why it is important to ensure that your website content stands out from the rest. Engagement is becoming more challenging as human attention spans are becoming shorter. If your audience doesn’t engage with your content within a few seconds, then it will be […]

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Facebook has announced the launch of a new tool that will make it easier for businesses to get their content in front of audiences that are most likely to be interested in it. Audience Optimization was launched last week and is currently being rolled out to all English-language pages. How it Works The new tool is […]

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Quizzes, how-to tutorials and social media polls are big in content marketing. Businesses are finding success in creating content designed specifically to get readers to interact with their brand. But, even more traditional types of online content, like blog posts, promotional videos, and website content, should also be geared toward generating some kind of response. […]

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This year, why not introduce some new types of content to your blog to give it a refresh? When you use different kinds of content, you can grab your subscribers’ and social media followers’ attention and illustrate concepts in a new way. Some mediums also lend themselves well to specific marketing goals, so you can […]

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While it can seem like your business is always trying to figure out Google in order to rank your pages, drive traffic to your site and accomplish your marketing goals, Google hasn’t abandoned you in this effort. In fact, the search giant offers all kinds of resources meant to help digital marketers and businesses be […]

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